The Morecambe Housing Market Report | May 2025

The recent spell of glorious weather has brought Morecambe to life. The seafront has been busy with both locals and visitors enjoying the sunshine, creating a real sense of energy around the town.

As often happens during good weather, we’ve seen a slight dip in online property searches. It’s a seasonal trend—when the sun is shining, house hunting tends to take a backseat to outdoor leisure.

Interest in the Eden Project remains high. While construction has yet to begin, the latest update confirms the scheme is still considered viable, with design work ongoing and the planned opening set for 2028. In other local news, the confirmation that Morecambe’s Post Office will remain open has been welcomed by many.

In the property market, new listings have surged, with over 160 homes coming to market and 105 sales completed in the last month. However, available stock now stands at 972 homes, offering buyers more choice but creating stiffer competition for sellers. Price reductions are nearly matching new instructions—underlining the importance of realistic pricing.

Presentation is also key. In a market with increasing supply, homes that are priced sensibly and presented well are the ones that generate the strongest interest.

Here are your figures for May….

Property Prices in Morecambe – Steady Growth and Shifting Trends

According to the latest figures from the Land Registry, the average property price in Morecambe now stands at £180,376—marking a modest month-on-month increase of just £200. However, compared to this time last year, prices per square foot have risen by a steady 9.4%, reflecting ongoing confidence in the local housing market.

When we look at performance by property type over the past 12 months, terraced homes have led the way, with a 16.6% rise in average price per square foot. Detached properties followed with a 9.3% increase, and flats and apartments rose by 11.8%. In contrast, semi-detached homes recorded just a 1.3% increase in Morecambe—an interesting point, particularly when compared with Lancaster, where semis saw the strongest growth. This contrast highlights how buyer demand can vary between markets, influenced by factors such as stock availability, location, and perceived value.

That said, it’s important to address a growing issue in the local market: price reductions. While rising average values can give the impression of a booming market, they often lead to unrealistic expectations among some sellers. In Morecambe last month alone, 157 homes reduced their asking price—a figure that actually exceeds the 105 sales completed. So far this year, 503 properties in Morecambe have had to reduce their asking price, suggesting a clear mismatch between initial pricing and what buyers are prepared to pay.

This trend underscores the importance of accurate, data-led valuations and sensible pricing from day one. Overpricing can lead to homes sitting unsold and ultimately needing reductions that could have been avoided with a more realistic approach. Presentation and pricing remain the two most powerful tools for achieving a successful sale in today’s market.

Rising Supply and Shifting Attention – What the Data Tells Us

One of the most notable developments in Morecambe’s housing market is the sharp increase in available stock. In May 2021, there were just 501 homes available. Fast forward to May 2025, and that figure has almost doubled to 974 properties—a level of choice we haven't seen for years.

This rise in supply can partly be attributed to a growing number of new instructions, which have climbed from 121 last May to 160 this year. However, despite more properties coming to market, the number of sales agreed has not risen at the same pace—going from 103 last year to 113 this May. This points to a growing gap between supply and demand, placing pressure on sellers to ensure their homes stand out.

Compounding this is a clear drop in online engagement. Daily views have steadily fallen year-on-year, from 92 in 2021 to just 42 in 2025. While this decline may reflect changing buyer behaviour and a more selective audience, it's likely also seasonal. With such a sunny start to summer, many would-be buyers are prioritising time outdoors over property browsing. It’s a familiar trend—when the sun comes out, screen time goes down.

The key takeaway for sellers? In a market with more stock and fewer active browsers, visibility and appeal are crucial. Homes that are realistically priced and beautifully presented will naturally rise above the competition.

Closing Thoughts

Morecambe continues to show resilience and long-term value growth, supported by encouraging year-on-year price increases and strong demand across key property types—particularly terraced homes. But behind the headline figures lies a more nuanced market.

We’ve seen a significant rise in supply, with available stock now nearing 1,000 homes. At the same time, buyer activity—particularly online—has softened, likely influenced by the warm weather and the natural pull of the outdoors. While new listings are up, so too are price reductions, suggesting that many sellers may be overestimating their home’s value in light of broader market trends.

The message is clear: now more than ever, pricing your home correctly from the outset is vital. With increased competition, thoughtful presentation and accurate valuation are what make a home stand out and sell. For homeowners considering a move, it’s important to approach the market with realism and expert guidance.

Morecambe remains a place full of opportunity, whether you're buying, selling or investing. As always, we’re here to help you make sense of the numbers and make your next move with confidence.

You can call us on 01524 843322 or email me at chris@jdg.co.uk

Thanks for reading

Chris